MIND THE GENERATION GAP Episode 03 - Why Gen Z is Redefining Success in the Modern Workplace (with Izzy Howell)

Featuring Izzy Howell of Howell Media & Howell Studios

Filmed on location at Howell Studios, this episode explores the unique dynamics of running a family-owned creative agency and navigating the evolving landscape of digital content.

Episode Highlights:

Bridging the Digital Gap:

Issy, sitting on the cusp of the Millennial and Gen Z generations, discusses acting as a bridge within her business. She combines her modern social media and content creation skills with her father’s extensive background in traditional design and print.

Family Business Dynamics:

Insights into the transition from family relationships to professional business partnerships, including the importance of setting strict boundaries and maintaining respectful communication.

The Shift in Content Consumption:

A look at how the creative industry transforms every 18 months, moving from single high-production corporate films to high-volume, multi-format digital content.

Parenthood and Professional Identity:

Issy candidly shares her journey as a self-employed mother, discussing the shift in motivation and identity that comes with parenthood and the value of a strong family support network.

Redefining Success: A reflection on success as the freedom to be present with family, the pride in building a lasting legacy, and finding joy in one's talents.

Watch below or listen on Spotify here.

About Today's Guest…

Issy Howell is a video strategy expert and Director of Howell Studios who helps brands build powerful personal brands through high-impact video content. A prominent voice in the North East business community, she empowers entrepreneurs to master digital storytelling and show up confidently on camera.

Connect with Issy:

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MIND THE GENERATION GAP Episode 02 - Why Gen Z is Swapping Google for TikTok